|
National Analysts maintains a comprehensive global portfolio
of custom qualitative,
quantitative, and
secondary research capabilities that give us the flexibility
to help clients solve a wide range of business and marketing
problems.
Qualitative Research
Considered by many to be the masters of qualitative
research, National Analysts offers a comprehensive array of
qualitative methods inside the United States and abroad. The
cornerstones of our approach to qualitative research are industry
expertise, in-depth interviewing skill, and extensive business
and marketing experience. Regardless of the techniques required,
clients can feel confident that we will get below the surface
to elicit meaningful insight, wringing the most from each
method. Qualitative
Research Techniques 
Quantitative Research
National Analysts offers comprehensive global quantitative
research services including project design and management,
sampling, questionnaire development, data collection, and
data analysis. The quality and experience of our staff and
the care with which they approach research design and analysis
make us a firm that clients can rely on in the courtroom as
well as the boardroom. Quantitative
Research Techniques 
Secondary Analysis
At National Analysts, we routinely perform secondary
analysis during the course of many assignments. These efforts
require our industry specialists to be familiar with a variety
of information resources including Internet search engines
and search protocols. The ability to integrate primary and
secondary analysis gives clients the benefit of streamlined,
coherent market analysis that leads to firmly grounded strategy.
|