Market Segmentation Research

Multi-Tiered Sales Segmentation Models
National Analysts' multi-tiered sales segmentation models are designed to facilitate development of detailed, prioritized prospecting lists by applying National Analysts' LINK tool to segmentation data. Lists can be prioritized on multiple criteria such as purchase likelihood or spending potential. Additionally, optimal product/service configuration and positioning messages can be associated with each data record. Prospecting is further enhanced with National Analysts' interactive tools.

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